NPP COMMUNITIES & DISTRICTS
Where the Action Happens
Local NPP programs are working in 40 communities:
Atlantic City, Belvidere, Berlin, Boonton, Burlington, Camden, Cape May, East Orange, Egg Harbor City, Elizabeth, Flemington, Freehold, Garfield, Glassboro, Gloucester City, Gloucester Twp., Hackensack, Hammonton, Hawthorne, Highland Park, Jersey City, Keyport, Maplewood, Millville, Mount Holly, New Brunswick, Newark, Newton, Passaic, Paterson, Perth Amboy, Phillipsburg, Pleasantville, Roselle, Somers Point, South Orange, Trenton, Vineland, Wildwood, and Woodbury.
Much like the outdated phrase on the sign coming into town, “Belvidere - New Jersey’s Best Kept Secret”, the NPP Historic Waterfront Business District needs a facelift. The secret of its potential is dying to get out & show its true colors and industrial history and the Victorian beauty that has been here all along but forgotten about. South Water Street is the connector between our Historic Waterfront Business District and the under-utilized riverfront. By focusing on this area, we will be able to attract tourists, new families, & business owners alike to invest in our town.
Atlantic City's Ducktown NPP District is a great historic neighborhood in Atlantic City. Known for its history, arts influence, diversity, and well-known eateries like White House Sub Shop, Dock’s Oyster House, and Angelo’s Fairmount Tavern. Over the last several years a group of dedicated residents and business owners have banded together to form the Ducktown Community Development Corporation, complete a Neighborhood Revitalization Tax Credit Plan, and create a vision for the neighborhood.
BERLIN - WEST BERLIN
The West Berlin NPP district is focused squarely on the businesses and homes surrounding Haddon Avenue. The area has been the main commercial district of the Township since its inception in 1910. The area is home to numerous businesses in a walkable area, as well as to Luke Avenue Park, the Township’s main recreation area, which plays host to numerous festivals and events throughout the year. The Neighborhood Preservation Program aims to assist with economic and community development in this area, with a focus of revitalizing the downtown district and enriching the surrounding community.
Burlington's New London neighborhood was established by city planners in 1696. Over the years many beautiful homes have been erected here, from quaint row houses to large spacious homes. New London has always been, and continues to be, that nice, friendly, and welcoming residential neighborhood within walking distance of our downtown shops and restaurants. Among other key assets, the NPP District includes City Hall, the Lyceum Hall Center for the Arts, the RiverLine light rail station, and is completely within the designated Transit Village area of the City.
BOONTON - MAIN STREET
Boonton's Main Street is packed with shops to explore, cuisine to enjoy from around the globe, and things to do; a must visit downtown in Morris County NJ. The Main Street neighborhood is home to many small business owners, residents, and non-profit organizations who find common ground in their love for the Boonton community. The Neighborhood Preservation Program aims to assist with economic and community development in this area, with a focus of revitalizing the downtown district and enriching Boonton as a whole. Visit Boonton Main Street and see for yourself why we are called the “Small Town with the Big Heart”.
Parkside’s Haddon Avenue business corridor has a healthy mix of residential, commercial and retail frontage that provides essential shopping, dining and related amenities to its surrounding communities. The corridor extends from Vesper Blvd to Pine Street and active storefronts are largely concentrated at the heart of the corridor near Kaighns Ave intersection. Despite its history of decline and longstanding effects of inequity, Haddon Avenue with the right set of investments and programming could return to its status as an attractive place to shop, dine and do business.
The Franklin/Lafayette Neighborhood will become a must visit destination in Cape May. The African American history of the area will be a focal point with the story being told through museums and tours. The neighborhood will also be a center for education and recreation with the completion of the new library and the Lafayette Street Park. Additionally, this area will be a fully enhanced gateway to Cape May City where residents and visitors can live, learn, explore and recreate.
EAST ORANGE - HOLLYWOOD
The East Orange Hollywood neighborhood district is famously remembered for elaborate holiday light displays that graced stately Victorian and Craftsman homes along Hollywood Avenue and Steuben Street, beautifully tree lined streets, cornerstone institutions like Calvary Baptist Church and recently renovated Haire Park. The residential neighborhood is bordered by a small community of businesses along Central Avenue that have served more than five generations of its residents. Thanks to more than $10 million dollars in nearby private development and our NPP program, we are poised to revitalize like never before.
EHC's Philadelphia Avenue NPP district is emerging as a vibrant area filled with eating & drinking establishments, specialty retail, personal services, galleries/studios and professional & business offices to serve the needs of local residents and visitors. It is replete with an array of mixed-use historic commercial and institutional buildings housing both new and long-standing businesses, as well as a tree-lined residential streets within a short walk to downtown.
The Colombian District in Elizabeth has become known as “Little Colombia” due to the prevalence of Latino businesses along Morris and Westfield Avenues. The population of the neighborhood is largely Latino with 50% of the population in the Census Block identifying themselves as Hispanic and 39% being foreign born. Although this "Little Colombia" neighborhood is distinctive, it is important to note that the future of the neighborhood is largely dependent upon its physical, social and economic relationship to the larger Midtown neighborhood and residential growth in adjacent neighborhoods.
FLEMINGTON - SOUTH END
The historic Borough of Flemington’s NPP District is temporarily identified as the South End District. The Southern corner of the borough contains many of the historic homes and buildings that have put the Borough on the map of the National Register of Historic Places. It encompasses the Stangl Arts Area and its very pivotal intersection with our historic Main Street. This new NPP district contains several gateways into the borough that need revitalization and repurposing as their use has changed dramatically over time.
Downtown Freehold has long been the central gathering place for Western Monmouth County. With a bustling commercial district including a vast array of restaurant culture and historically significant properties and beautiful tree lined streets, the NPP Downtown/Peach Orchard District is centered around the original Monmouth County Courthouse and includes the historic downtown district along both East and West Main. The District also includes the historically African American Community anchored on Court Street by the Historic Court Street School and on Haley Street by the Overcoming Faith Temple.
Garfield's River to Rail District is a prime example of a neighborhood ripe for a re-birth – a place where a once-thriving business district along the Passaic Street corridor flourished. With a rail station conveniently located in the heart of the neighborhood, a recently developed large-scale retail complex on its borders and a riverside green space planned, the Passaic Street Corridor is poised to become a bustling hub for mixed-use residential and business development.
When you drive around Glassboro, you can't help seeing why we are so proud of our Downtown. We worked hard to become a Certified NJ Bronze Level Sustainable Community and we are proud to be one of the Classic Towns of Greater Philadelphia. Downtown Glassboro is constantly evolving. Over the past decade, more than $400 million in public and private investments were made in the Downtown area and that is just the beginning. Development activity and interest in the urban core is on the rise. Visit us and see the projects that are transforming our landscape.
The Irishtown community of Gloucester City is a neighborhood in flux: the trappings of 400 years of history lay in opposition to a new wave of residents, more diverse and engaged than their long-time counterparts but perhaps less in tune with its history. Together, these two groups are passionate about their neighborhood but with sometimes different approaches to its future. Irishtown’s NPP designation is expected to give both groups a roadmap for the future of this vibrant and engaging neighborhood.
The Gloucester Township NPP Arts District includes the historic district of Blackwood, including some homes and structures with centuries of history. The main artery through the district hosts numerous restaurants with a variety of culinary experiences as well as the Gloucester Township Arts District, complete with a children’s theatre. While the neighborhood is certainly in need of some Community and Economic Development, residents and business owners contribute strongly to a sense of community in this area of Gloucester Township.
The Historic Anderson Street NPP District - embodies the Hackensack of yore and a Hackensack on the rise. The neighborhood’s community assets lend themselves to this balanced improvement potential: 1) A historic transit hub on the Passaic Valley NJ Transit Line that can easily lure visitors and new residents to the heart of the neighborhood, 2) a centralized park with outdoor event possibilities; 3) a diverse business district that can thrive with proper business support and capital infusion; 4) thriving houses of worship of many denominations; 5) A growing housing stock made possible through mixed-use redevelopment.
Downtown Hammonton is a safe, vibrant community-centered district that offers experiential retail, authentic dining, and celebrates family traditions. Residents and tourists alike enjoy arts, interactive entertainment, cultural experiences, and educational opportunities in a historic dynamic downtown setting. Through thoughtful and purposeful partnerships with local government, civic and cultural allies, we aim to be a destination for all people to shop, dine, work, live and play. Halfway between Philadelphia & Atlantic City. Minutes from everywhere. Eat. Shop. Enjoy.
The Hawthorne Gateway NPP District is a mixed-use neighborhood consisting of the Borough’s central business district, and adjoining commercial and mixed-income areas, which also incorporates public facilities such as the municipal building, the library, a NJ Transit train station, and public open space and recreational facilities. Many businesses are struggling in a post-pandemic environment, leading to businesses closing and vacancies, a trend the Borough hopes to reverse by strengthening the entire neighborhood, including the connection among residential, recreational and commercial uses.
The Highland Park NPP Woodbridge Avenue District includes Woodbridge Avenue and its adjacent neighborhoods - home to an eclectic mix of businesses, residences, and mixed-use buildings. As one of the primary entry corridors to Highland Park from Edison Township, Woodbridge Avenue is travelers’ first impression of Highland Park and could benefit from a cohesive identity similar to Downtown Highland Park’s along Raritan Avenue. Households in the district are nearly 50% LMI and the prospect of small business job creation coupled with residential rehabilitation could be the catalyst this neighborhood needs to thrive.
JERSEY CITY - MID JACKSON HILL
The MID Jackson Hill NPP district links the north and south of the MLK corridor and will serve as a needed catalyst to continue returning to a viable commercial area. Rich with architectural jewels that need physical attention, vacant storefronts and other issues, this area can serve as the examples for the remainder of the overall district. By improving the appearance we can begin to attract needed businesses and compliment the major assets just north and south of the area, such as the newly constructed Municipal buildings, the NJ Transit MLK Light Rail to the north and Mary McLeod Bethune Center and Park to the south.
The Downtown Keyport NPP district is located in the northern section of the Borough and is bordered to its north by the Raritan Bay. This shoreline offers splendid vistas drawing residents and visitors to the neighborhood to enjoy the natural beauty of the bay while dining, relaxing and shopping. The "Downtown Keyport" neighborhood still faces challenges including: (1) ongoing recovery efforts that still persist from Superstorm Sandy in 2012; (2) increased commercial and recreational activity in a geographically smaller area; and (3) changing commercial demands for local businesses mirroring changing national trends in retail.
Maplewood's Hilton Neighborhood/Springfield Ave. NPP district is made up of a portion of the Hilton neighborhood along with a section of the Springfield Ave. commercial corridor. Springfield Avenue is a growing pedestrian-focused district, gradually attracting more businesses that serve residents and the surrounding community. The Hilton neighborhood is Maplewood's most diverse area, known for its strong community activism, affordable housing, and neighborhood pride.
The Center City neighborhood district is Millville’s oldest community tracing its origins back to the late 18th century when Joseph Buck established a mill at the head of the Maurice River. High Street, the main commercial artery in town serves as not only the City’s central business district, but is also home to the Glasstown Arts District. Just a few steps from High Street is the residential portion of the Center City neighborhood. Within a few blocks you will find the scenic Maurice River, the Arts District and beautiful historic homes.
The Mount Holly historic downtown district centered around High Street is a great place to shop and dine. There’s a variety of restaurants to choose from. Pubs, breweries and distilleries, too. Its local charm is accentuated with a farmer’s market, boutique shops, galleries and antique stores. There are year-round events and activities for residents and visitors alike.
The West End residential neighborhood in Mt. Holly’s NPP district has a rich history and a longstanding population of homeowners, many of whom have lived there for multiple generations.
Due to its walkability and proximity to residential areas and transit, New Brunswicks' French Street establishments do a robust business serving the local neighborhood population. Moreover, French Street possesses largely untapped potential to attract and service a non‐neighborhood‐based consumer market, especially in ways that leverage New Brunswick’s asset and institution‐rich environment. Successfully accessing this potential will further create a more vibrant and economically strong district, benefiting neighborhood residents, local businesses, and visitors alike.
The Lincoln Park neighborhood is the southern gateway to the City of Newark. After a period of decline in the late 20th century, the neighborhood is enjoying a resurgence led by local efforts to recreate an arts and cultural district. With the 6-acre park as its centerpiece, surrounded by stately brownstones, the district is also home to Newark Symphony Hall, a historical, cultural venue, which is undergoing extensive renovations of its own. Lincoln Park is also the home to many creatives and art organizations and has seen a recent influx of immigrants-- Latinx, Caribbean, and West African-- adding to the cultural flavor of the neighborhood.
The Newton's Town Center NPP District is primarily located in its historic downtown where streets are lined with brick and clapboard 2-4 story buildings dating back to the early 1800s. The district is mixed-use and includes diverse restaurants, shops, entertainment, professional services, and housing. The Town Center has been experiencing a renaissance over the last several years with many buildings under renovation and new businesses and restaurants opening. While many buildings are being renovated, some buildings with long-standing ownership are deteriorated.
The Neighborhood Preservation Program in the City of Passaic focuses on the Main Avenue/Downtown corridor within the central business district. This area has a rich history dating back some 150 years when it bustled with business serving the region and was bisected by a train line. Today the City population tops 70,000 residents and is composed of a largely Hispanic population representing 70% of the residents. The District centers on Main Avenue, from Pennington Avenue to Monroe Street and includes adjacent streets.
PATERSON - VREELAND AVE.
Paterson's Vreeland Avenue NPP area is within the City’s 3rd Ward and the southern portion of the Eastside neighborhood; one of the historic older residential communities within the city. The majority of the homes in the Eastside Neighborhood were constructed in the first half of the 20th Century, although some homes were built prior to 1900. Vreeeland Avenue is the diagonal mixed-use spine for this portion of the neighborhood. A large portion of the Eastside neighborhood is in the Eastside Park Historic District, which is a federally, state, and municipally designated historic district.
The City of Perth Amboy's Downtown District of is a historic gem and a cornerstone for the Perth Amboy community. Downtown is the main commercial district and is centered on Smith Street. It is an Urban Enterprise Zone, and the reduced sales tax rate has funded revitalization of Smith Street with planted trees, Victorian streetlights, benches, garbage cans, and redbrick sidewalks. Smith Street is a shopping corridor seven blocks wide with stores catering to working-class customers. Downtown serves as the critical meeting point for families and merchants alike, the majority of whom are first- or second-generation immigrants that give the district many distinct cultures and flavors.
South Main St. Phillipsburg, rich in history and culture, located on the banks of the Delaware River across from Easton, PA is primed to be a destination for outdoor enthusiasts, history buffs, railroad fanatics, artists, musicians, Sunday strollers, dog walkers and for those who just want to sit a while and enjoy the Delaware River. Family owned and operated businesses and restaurants dot the downtown and more are just waiting to open their doors. Our “Get Stuff Done” (GSD) Teams (Business Development, Promotions, Events and Design) are working to breathe life back into what will soon return to a vibrant fun place to live, work and shop.
Downtown Pleasantville will become an activity center and shopping/dining/service destination. Downtown Pleasantville will have its own vibe that will set it apart from other centers. Additionally, this area will be a fully enhanced gateway to Pleasantville where residents and visitors can live, shop, dine and recreate. The area was designated as a Transit Village by the New Jersey Department of Transportation (NJDOT) in 1999, the first year of the program.
The Borough of Roselle’s Neighborhood Preservation Program will first focus on the North Chestnut Street/Uptown Area. This area is considered as the Borough’s downtown district, located on Chestnut Street between 1st Avenue and 3rd Avenue. At the heart of the North Chestnut Street Area is Roselle’s Borough Hall, comprising the local government, police, and municipal court functions. The commercial district also wraps around the corners of 1st, 2nd and 3rd Avenues, integrating with the historic residential neighborhood behind both sides of the corridor.
SOMERS POINT - BAY FRONT
The Somers Point Bay Front NPP District is a lively waterfront neighborhood that is known for its eateries, boating access, live concerts on the beach, the Gateway Playhouse, and historic homes. The Bay Front Historic District is listed on the National Register of Historic Places and is significant because it is a cohesive group of buildings in the styles and types that were popular in the resort areas between 1890 and 1935. From the time that the first settlers arrived, residents of the town have fished, built boats, and engaged in maritime trades.
SOUTH ORANGE - SETON VILLAGE
The Seton Village NPP District is the eastern gateway to South Orange, home to Seton Hall University and long-standing local mom and pop businesses. With its tree lined streets and turn of the century housing, Seton Village is a source of pride for residents and the first impression for many South Orange visitors.
The Downtown Neighborhood NPP District is home to Trenton’s commercial corridors, its historic, arts, and cultural destinations, and a multi-modal transportation network. Historic buildings within this area reflect over 200 years of Trenton's cultural, civic, economic, and social history. Many education, faith-based, government, social services, and arts organizations attract students, employees, and residents from other parts of the City and the region. In addition, several catalytic redevelopment projects are planned or underway. Investors within this neighborhood have many financial incentives and key attractions to support and sustain a vibrant community.
VINELAND - SOUTHEAST CENTER CITY
The longtime center of Vineland’s commerce, history, and culture, the Southeast Center City neighborhood is home to Landis Avenue, featuring more great food per square mile than you’re likely to find anywhere else, an active cultural scene anchored by the historic Landis Theater and featuring numerous murals, over a half-mile of retail outlets, banks, professional offices, health services, and, of course, tremendous restaurants. The tight-knit community surrounding Vineland’s downtown corridor is filled with residents who are passionate about where they live, and supportive of each other and their community.
The Pacific Avenue Neighborhood NPP District lies at the heart of the City of Wildwood in Southern New Jersey. The City is known as the Birthplace of Rock and Roll and for the Wildwood Boardwalk, making it an unmatched tourist destination in the state. Myriad businesses line Pacific Avenue, including ethnic food restaurants, personal care services, and boutique retail establishments. Though in need of improvement and development, this area is a solid foundation from which to create a thriving, successful neighborhood.
One of the primary assets of the South Woodbury NPP district is the Broad Street commercial corridor which also has a designated Main Street District where most of the small businesses in Woodbury are concentrated. There is also a significant amount of single-family housing on South Woodbury's tree-lined streets, ranging from modest to stately, much of which is historic or architecturally unique. Several County and State roads run through the NPP district, which has four highway access points. Thousands of people come through South Woodbury daily, especially through the downtown.